MCC | SUMMER SOCIAL
TIKTOK VERTICALS
This work was awarded two Emmy® awards in ‘Editing’ and ‘Commercial – Campaign’ as part of the Rocky Mountain Southwest Chapter of NATAS.
As the pandemic hit in 2020, a major community college needed to shift their ad focus to their existing and extensive online education platform for those who wanted to learn from home. Three styles of ads were created - “Now is the time” incorporated motion graphics and value propositions, “MCC Delivers” literally delivered education programs to your doorstep, and “FAIL” was used to attract Gen-Z audiences to continue their education in a fun and targeted way.
Made at Fervor Creative.
ROLES:
DIRECTOR | CINEMATOGRAPHER | PRODUCER | EDITOR | MOTION GRAPHICS
“The creative experience of the Fervor team was evident in the development and production of a series of fun, award-winning branding videos that not only differentiated MCC from other colleges in the Valley, but showcased a sampling of programs that could be scaled for multiple MCC education initiatives.”
— Stacy Pickavance, Marketing & Public Relations Manager, Mesa Community College
